Sunday, March 31, 2013

5 Ways to Use Google Adword New Enhanced Campaign to Reach Target Audience

5 Ways to Use Google Adword New Enhanced Campaign to Reach Target Audience

Advertisement

adwords 5 Ways to Use Google Adword New Enhanced Campaign to Reach Target AudienceThere are many people using Google Adwords as their favorite tool to promote their websites easily. It is a pay per click campaign that allows you to put some advertisements about your website on the first page of Google. This tool is also able to put your promoted websites on several networks that are partnered with Google. There is a new enhanced campaign in Google Adwords. This new enhanced campaign is very powerful to help you get your targeted audience easily. In this article, you will read some reasons how the new enhanced campaign can help you better reach your target audience. Here are some of those reasons.

1. Target specific location

This feature is a perfect option for people who want to promote their websites to specific people in certain locations. You are able to specify your targeted location before starting your ads campaign. This is the most important feature that allows you to reach your target audience easily. If you want to promote your ads to anyone living in your country, you are able to set it up easily. It means that your ads are going to be displayed to anyone living in your chosen country. Google will not display your advertisements on the other countries.

2. Target people using specific devices

This is another great feature that is available in the Google Adwords new enhanced campaign. This campaign allows you to target certain people using specific devices, such as laptop, mobile phones, tablets, and many other devices. Nowadays, there are a lot of devices used around the world. By targeting your audience through the specific devices, you are able to reach your target audience effectively. You have to analyze your customers before starting your ads campaign in Google Adwords. If your customers mostly use mobile devices, it is advisable to target your audience through the advertisement in the mobile devices.

3. New advanced reports

This new campaign is equipped with new advanced report. This report allows you to get any information about your advertisement program, such as conversion types, digital downloads, calls, and any other related information about your ads. You can use this report to analyze your advertisement program very effectively. As the result, you are going to have better way to reach your target audience by using this new enhanced campaign. You are able to analyze your customers’ behaviors by using this advanced report. After learning about your customers’ behaviors, you are able to adjust your campaign in order to meet their needs and preferences.

4. New Ad extension feature

This feature allows you to control your ads more effectively than the regular service. By using this feature, you are able to create extensions for your ads campaign. It means that you have more control on the ads that you are going to show to your customers. You are able to schedule your extension to run on some specific times. By doing so, you are able to target your audience in a much better way. If you are targeting business people, you can show the ads after their office hours. They are able to see your ads after they finish all of their business activities. This feature allows you to be more flexible in managing your ads in order to reach your target audience easily.

5. Create several ads at the same time

You are allowed to create several ads at the same time. This step is very important, especially if you want to find the best way to reach your target audience. By doing this step, you are able to analyze and determine the best way to reach your audience. It is possible to take the A/B split tests in order to find the most effective ads campaign for promoting your websites to your customers.

Those are some reasons who the new enhanced campaign can help you better reach your target audience. This new campaign is very powerful for people who are looking for the best way to promote their websites through Google Adwords. Because of that reason, there are many people love using this new enhanced campaign in their Adwords account. This enhanced campaign is very powerful to boost your ads performance in your pay per click program with Google Adwords. 

Guest Author Bio: Jason Smith is an online manager for Right Lawyers â€" who are experienced las vegas family lawyers. Jason likes blogging about online strategies that are related to SEO, Content, PPC & Lead generation.
Advertisement

30 Inspiring Travel Website Designs for Your Pleasure

30 Inspiring Travel Website Designs for Your Pleasure

travel websites

A lot of people think that travelling is the best way to spend a vacation. Nowadays, you can easily find inspiration for your getaway holiday just by looking at travel websites. Thousand of individuals use the internet to organize and plan their vacations, and the amount of websites is overwhelming. Everything can be done online from choosing a destination, booking tickets and hotels to buying insurance and this trend demands strong travel website design.

Travel websites mostly feature attractive images showcasing the best destinations by using engaging photo gallery features. This is a straightforward approach to attract visitors and get new customers. Most people like to research and find inspiration for their next holiday, and with so many appealing choices of tourist destination around the world the internet is a perfect solution. Travel businesses and the tourism industry have been taking advantage of the emerging web technology for years by promoting their travel offers online, and people love to browse their images, descriptions and tips for hours. Whether it is an awe inspiring historical monument, amusement or national park, white sand beaches or any other beautiful place people would want to go, travel websites can help people find the information they need.

If you are in the travel industry, this post will give you motivation and inspiration to make your travel website appealing to visitors and to become the best choice among travelers. Here, we have listed 30 inspiring travel website design examples for youand I also recommend that you look at the WordPress themes for travels websites in this article on CreativeCan. Please leave a comment and tell us what you think.

Advertisement

Monterey

Monterey

This is indeed on of the beautiful travel web designs. The site will definitely make you want to visit Monterey, California. Take a long road trip in the US as you can wind along the breathtaking Big Sur coastline, enjoy the luxurious hotel on the beach and take surfing lessons, or simply explore the shops and attractions of the infamous Cannery Row. Monterey is just what you exactly want for a memorable vacation.

Visit Norway

Visit-Norway

If you want to have a great winter vacation of your lifetime, Visit Norway! The ski season lasts for half a year with a friendlier climate because of the Gulf Stream. Fjord has the best main ski resorts and is easily accessible by plane from most European countries. Travelling Norway can be very affordable, this website will tell you how in an engaging way.

LindaLino

LindaLino[3]

LindaLino showcases enchanting and alluring photos of top destinations around the world. They will choose the place of the day and use it as a background of their website. It provides a visual pleasure for visitors who plan a trip for the holiday. One big photo will certainly captivate every traveler who wants to spend a memorable vacation.

Into Brazil

Into-Brazil

Into Brazil offers a great travel website design aimed at creating virtual travel experience to this fifth largest country in the world. They have a very huge territory waiting to be explored by travelers. It can be quite hard to choose a place to visit but this website will give you a detailed information and a closer look at Brazil’s top destination.

Sayulita Beach

Sayulita-Beach

Sayulita Beach travel website design is simply astounding! The background and photos used in the site makes every beach lover’s desire transform into realities. It a small Mexican fishing village near Puerto Vallarta and is mostly popular with surfers. In Sayulita, you can just walk a beach front road and find a trail where you can chase butterflies into the jungle or explore the streets and byways and find what you seek in a secret shop.

Astoria Villa

Astoria-Villa

Astoria Villa has best hotel website design potential. It showcases a slideshow of the rooms and amenities with a luxurious and elegant look. It is located in the peninsula of Cassis, France, Astoria Villa received thousands of positive reviews from their customers for such a comfy stay and warmth service. It is just 5 minutes away from the harbor, beaches and creeks and you will surely enjoy the sight of the Cassis Bay and the masterful Cap Canaille.

Trapp Family Lodge

Trapp-Family-Lodge

Trapp Family Lodge’s hotel web design is so extraordinary and very captivating. It features a large photo of the lodge which highlights the Austrian culture, cuisine, sightseeing attractions and so many more. It is located on 2,500 acres in beautiful Stowe, Vermont, the Trapp Family Lodge is a luxury mountain resort with an Austrian-inspired architecture and European-style accommodations. It offers a magnificent mountain views, outstanding comfort and superb service with indoor and outdoor resort amenities. You will surely enjoy the Von Trapp history tour if you are a “Sound of Music “ fanatic.

Summit Hotels and Resorts

Summit

Summit Hotels and Resorts embody a top caliber hotel website design for your inspiration. It is an ultimate collection of luxury hotels and resorts situated in the most desirable destinations around the globe. They offer highly personalized service and an unparalleled guest experience for discerning luxury travelers.

My Provence

My-Provence[3]

France’s second largest city made it to the top tourist destination according to Fodor;s list, Travel + Leisure and National Geographic magazine. My Provence site showcases the event featured in Marseille, tagged as the European capital of culture. Style seekers browse the racks in the Cours Julien district, artists are colonizing the Le Panier are and trendy types hole up at the Philippe Starck’s Mama Shelter.

Live Africa

Live-Africa

Live Africa takes you to a great safari experience. The website presents a journey into the wild that captures a breathtaking place where every creature, from the tiny beetle to the mighty lion, can be found. This is definitely an adventure everyone would want to experience!

Yellowstone Park

Yellowstone-Park

Yellowstone Park travel website design is just so alluring! It sets as a standard for America’s national parks with its glorious waterfalls and boiling water plumes, grizzly bear, elk, moose and bison. During winter, it transforms Yellowstone into a crystal wonderland where the geologic “fire” that simmers just below the surface reacts with the ice and snow of the season.

Disneyland

Disneyland

Experience magic! Enter into a timeless world of fantasy and adventure. Disneyland is a dream destination for kids and kids at heart. This travel website tells a story to people’s fancy and personal values and making their dream come to life. It is a theme park owned and operated by the Walt Disney Parks and Resorts.

Amsterdam City Tours

Amsterdam-City-Tours

This capital city of Netherlands is one of the top destinations among travelers. This year, they will celebrate a milestone for the Royal Concertgebouw Orchestra’s 125th anniversary, Van Gogh’s 180th birthday, the Artis Zoo’s 75th anniversary and the 400th anniversary of the Canal Ring. Amsterdam made it to three lists for 2013; Fodor’s Go List, Lonely Planet Top 10 Cities and Travel + Leisure magazine’s hottest travel destination.

Real Aussie Adventures

Real-Aussie-Adventures

Real Australia Adventures offer vast options for travelling and exploring the land down under. With so many tourist spots in this country, you can get a range of small group adventure tours and exciting programs. They don’t provide you with everything in this website, they only show you the best so you don’t waste your time and make your holiday memorable.

Hawaiian Islands

Hawaiian-Islands[3]

Hawaiian Islands is one of cool travel sites that displays the beauty of nature. The warm, serene waters are so refreshing while the fresh, floral air gives you energy. These beautiful islands will bring distinct experiences that will attract tourists and travelers all over the world and discover the ideal travel experience.

Egypt

Egypt

Egypt’s official tourism website speaks of mystical and invigorating travel website design. The gigantic monuments of Ancient Egypt have always been astounding wanting everyone to travel back in time. A romantic cruise along the world’s longest river is also an ideal getaway for couples and check in to the first class resort in the Red Sea Riviera. There is no other place collaborating magic, mystery and pleasure comes to life.

Costa Navarino

Costa-Navarino

Costa Navarino is the capital city of Messinia which has a stunningly diverse landscape and a unique habitat. It boasts of pristine coastlines which are among the longest in Greece, green rolling hills, rugged mountains, secluded bays and endless sandy beaches, crystalline lagoons and hidden waterfalls, all these and more in one prime destination in the Mediterranean. This is one of the cool travel websites that will entice you to discover this beautiful place.

Bahamas

Bahamas

Treat yourself and your family with this breathtaking and magnificent archipelago, the Bahamas islands. The homepage of the website will show you the map that will take you to an island hopping trip and gaze to the wonder of the incredible nature that will make your holiday worthwhile. The site also gives you reasonable package and you can book your trip upfront.

Baja Vacations

Baja-Vacations

One of the best travel agency websites is Baja Vacations. With their colorful design, textures and fascinating photos, they get you itching to travel to this beautiful place in Los Cabos, Mexico. Booking and paying for your vacation rentals to beachfront condominiums, hotels, villas and penthouses are made easier and accessible online. Baja vacations personally know the natural wonder, delightful people and the adventure that awaits you.

Travel Buzz

Travel-Buzz

Travel Buzz will take you to your dream destination! It is among the best travel website design that allows you to easily look for everything you want for a carefree trip. The large scale photograph displays culture-specific and fun moments of your desired vacation spot. Whether you want to rediscover Romania, witness the international film festival in Berlin, or see the colorful carnival in Basel, Switzerland that is comparable to that in Venice and Rio de Janeiro, you get the pick your choice instantly.

Travel Operator

Travel-Operator

Whether you want to travel to North and South America, Asia, Europe, Africa or Australia, Travel Operator can give you an exhilarating experience of a lifetime. Because of the unique and out-of-the-box travel website design, visitors will be enticed to make a reservation. This site combines a static structure with dynamic flash effects and fancy flash photo gallery that will surely attract travelers.

Design Hotels

Design-Hotels

Design Hotels has the simplest and tidy web design that’s dominant with black and white background and fonts. Aside from easy booking and reservation process, they offer lots of discounts and perk to the world’s top destination spots. They also showcase the latest and modern hotels available in the location of your choice.

Global Team Travel

Global-Team-Travel

If you want to witness any sports event, Global Team Travel is here to take you to the venue anywhere around the world. They will provide you with an unforgettable sports tours from large international tournaments to customized friendly tours. The website shows you with a bright color and eye-catching images of sports fanatics and events.

Clover Cottage

Clover-Cottage

Explore the unspoiled wilderness of the Southern Forest in Western Australia where you can unite with the nature while enjoying the theatre of the bush right outside your cottage veranda. Clover Cottage is situated on the banks of the magnificent Warren River that provides an aura of romance and tranquility perfect for couples. This travel website design can get you to this lovely place in an instant.

CantoBelo

CantoBelo

CantoBelo provides a complete infrastructure in terms of accommodation and leisure situated in one of the most beautiful beaches of Santa Catarina in Brazil. It is where you can find Firecrackers, Bombs and Canto Grande which is known to be a paradise of natural beauty. It is filled with so many tourist attractions and is a great option for those who want to enjoy pleasurable moments with families and loved-ones.

Indigenous Tours

Indigenous-Tours

Indigenous Tours makes use of a travel website design that portrays the tradition and culture of India. They offer a well-planned package tour to their clients around the world with so many tourist attractions travelers must visit. They focus more on South India but also covers international and North Indian destinations.

Visit Utah

Visit-Utah

The images that this travel website design projects bring forth a captivating and enticing invitation among online visitors. The site attacks the travelers on the photography aspect than text. Here, you will discover that Utah is a place of a profound natural beauty. It highlights the unique natural formations, national parks and tourist attraction that contains the best elements of great Mountain West and the Desert Southwest, from red rock splendor to mountain peaks with the greatest snow on earth. It is a four-season world class travel destination.

Hotel Paradiso

Hotel-Paradiso

Hotel Paradiso exemplifies the best hotel website design that engrosses the eyes of travelers around the world. This is actually ideal for family who wants to spend an unforgettable summer vacation of a lifetime. They offer exclusive services for children and young people, animation, mini club, games for children and the legendary Cub Club. Families who visit this place can also share their happy moments by posting their souvenir pictures in their website.

Tent Cruising

Tent-Cruising

Another exciting and fun way to spend your holiday is travelling by sea. Trent cruising is one best example of a travel website design that offers a wide range of cruise packages which can be customized to suit your travel requirements. The Trent Lady River Boat has gained a reputation for exceptional quality and outstanding service.

Visit Idaho

Visit-Idaho

Idaho is much known of their “famous potatoes.” But this website will show you the other side of this bountiful state. Visit Idaho website depicts the state in a homey and personalized way that will persuade travelers to explore their natural beauty and create their own adventure with vast options for tourists.

Author : Troy

Troy Amplayo is an accomplished and versatile writer and journalist covering a wide array of topics. He is a passionate blogger with more than 5 years of experience with SEO, online marketing and web development. He loves to travel and is truly adventurous.

How to Set Up Home Sharing in iTunes

How to Set Up Home Sharing in iTunes

howtohomesharing_optionIntroduced about four years ago, Home Sharing in iTunes is a feature that allows for multiple computers, regardless of their operation system, to share iTunes contents together. This has been helpful for everything from sharing content between computers within the house (hence, home sharing) or even when transferring between an old computer to a new one. This article will discuss how to set up Home Sharing in iTunes and dive into sharing content (music, apps, movies, and more) between computers.

1. Turn on Home Sharing in iTunes.

Launch iTunes, then go to the advanced settings of th e iTunes app (Advanced -> Turn on Home Sharing). Once active, after logging in, you should see a Home Sharing tab on the left side of the main screen of iTunes.

howtohomesharing_turnon

2. Start Adding Computers.

On the computers you want to share with, repeat the first step. Go onto one of these additional computers, activate Home Sharing in iTunes, and log in with the same Apple ID you used in step one. Choose your computers wisely, as an iTunes account can only be shared with five computers.

3. Check the Connections.

By now, all computers sharing the same Home Sharing account will also see the other connected computers there. When clicked, you can view the music they have, along wit h applications and multimedia.

4. Begin Transferring.

You will be able to add some of the songs found on those libraries onto your own. To do so, you have two options. If there’s one or two songs you want to add, you can simply click on each one, and drag into their respective section in the “Library” region of iTunes. If there are more, it may work better to click “Command” + each song you’d like to transfer. From there, drag the highlighted songs or multimedia to their final destination.

howtohomesharing_takecareforyou1

5. Let iTunes Take Care of the Sharing for You.

If you find that you and the computer you are sharing with repeatedly have similar tastes in music , or even if you want to automatically have any other future content sent to your Mac, you can easily activate “Automatic Transfer.” Just go to “iTunes -> Preferences -> Store”. Select which content you’d like to automatically download based on devices connected to the same account.

Home Sharing in iTunes is a great way for your content to easily get transferred to your Mac, whether it’s at home or in an office. If you have used this method before, let us know in the comments how this has allowed for a more streamlined transfer of iTunes content.

Apps We Use: James’ Essentials [OSX & iOS]

Apps We Use: James’ Essentials [OSX & iOS]

essential os x appsAs the lead developer and head of everything tech here at MakeUseOf, most of my time is spent coding things and emailing people. My requirements aren’t hugely complicated, and I don’t use any “getting things done” systems, nor am I am productivity hound. I find simple works best and don’t enjoy life in the fast lane.

Read on to find out the tools and apps I consider essential â€" on both OSX, and iOS.

Evernote (Free)

For a long time, I ignored the legions of Evernote fans, confident that I didn’t need something that collates random notes â€" I had folders already, for God’s sake! But after just a week of having a central place to store all my writing and actually committing to use it, I am now proud to say I’m an Evernote convert. Being able to access my notes from anywhere â€" mobile, desktop or even web client â€" regardless of the OS, is just fantastic.

I’ve created notebooks for article drafts (I’m writing this directly into Evernote), topics to discuss on Technophila, a visual To-Do list of things around the home, garden or allotment, a shopping list, and finally a collection of clipped tutorials from the web in a “read me later” notebook; and even a home inventory with pictures and receipts.

In short, Evernote is an incredibly versatile app that can easily replace many smaller, specialized apps or services. If you’re new to Evernote, our free Evernote guide is one click away. That said, I haven’t yet converted to Evernote Premium â€" so if you can think of a good reason why I should, tell me in the comments.

essential os x apps

Reeder is a simple RSS client for both iOS and OSX that’s fast to navigate â€" and it integrates nicely into Evernote so I can fling articles around like a ninja. Despite Google killing off their Reader API and web client, RSS is very much not dead and Twitter will never be a suitable replacement.

Reeder does currently use Google Reader API to sync, but the developer has hinted that there’ll be a suitable replacement in time for the shutdown, so I’m not really worried â€" unlike some people who are scrabbling about for Google Reader replacements.

essential os x software

Mail

The standard OSX desktop mail client. Boring? Perhaps â€" most of my fellow writers swear by Gmail (here’s our free Gmail guide if you’re that way inclined) â€" but I prefer to have my email on the desktop rather than sitting in a web browser â€" with over 50 browser tabs constantly open, locating the email one would be a nightmare.

I don’t fiddle around with labels, I don’t file things efficiently, I have 850 messages in my inbox that really ought to be either responded to or actioned, and I even email myself occasionally as a reminder to do something important. I’m pretty much the worst kind of email user ever â€" I don’t even use a signature.

That said, I’m still awaiting the native version of Mail Pilot, which should allow me to treat my inbox like a to-do list, which is basically how I use it anyway. So I’ll use that as a more exciting screenshot instead!

essential os x software

Plex

For winding down, my Network Attached Storage device is full of movies and runs a native Plex server; a Plex client on both Mac and PC ensures I can watch them anywhere. If you have no idea what Plex is â€" we have a free guide for that too (yes, we have a lot of free guides â€" you should probably go check them all out actually, before you forget).

Plex is a fork of XBMC that I’ve written about before - it’s simply a beautiful media centre designed to be used with a 10-foot interface. Plex’ meta handling is perhaps the strongest of all media centres, with movies automatically categorized, DVD covers and features shots all downloaded for you.

essential os x software

Finally, I couldn’t finish without mentioning my ultimate in-bed time waster app â€" Alien Blue for the iPad. It is, quite simply, the only way I will consider browsing Reddit â€" though I have dabbled with OSX Reddit clients in the past.

essential os x apps

As you can see, I like to keep it fairly simple â€" there’s aren’t many apps that make it onto my real daily essentials. I do use Chrome, but I also use Safari, so I felt favoring one over the other here might make them jealous. Most of these apps are of course featured on the Best Mac Apps, Best iPad Apps, and Best iPhone Apps pages too, so be sure to check those out if you haven’t already got a million tabs open.

Do you think there’s another essential OS X apps that I could really MakeUseOf?

How to Set Up Home Sharing in iTunes

How to Set Up Home Sharing in iTunes

howtohomesharing_optionIntroduced about four years ago, Home Sharing in iTunes is a feature that allows for multiple computers, regardless of their operation system, to share iTunes contents together. This has been helpful for everything from sharing content between computers within the house (hence, home sharing) or even when transferring between an old computer to a new one. This article will discuss how to set up Home Sharing in iTunes and dive into sharing content (music, apps, movies, and more) between computers.

1. Turn on Home Sharing in iTunes.

Launch iTunes, then go to the advanced settings of th e iTunes app (Advanced -> Turn on Home Sharing). Once active, after logging in, you should see a Home Sharing tab on the left side of the main screen of iTunes.

howtohomesharing_turnon

2. Start Adding Computers.

On the computers you want to share with, repeat the first step. Go onto one of these additional computers, activate Home Sharing in iTunes, and log in with the same Apple ID you used in step one. Choose your computers wisely, as an iTunes account can only be shared with five computers.

3. Check the Connections.

By now, all computers sharing the same Home Sharing account will also see the other connected computers there. When clicked, you can view the music they have, along with applications and multimedia.

4. Begin Transferring.

You wil l be able to add some of the songs found on those libraries onto your own. To do so, you have two options. If there’s one or two songs you want to add, you can simply click on each one, and drag into their respective section in the “Library” region of iTunes. If there are more, it may work better to click “Command” + each song you’d like to transfer. From there, drag the highlighted songs or multimedia to their final destination.

howtohomesharing_takecareforyou1

5. Let iTunes Take Care of the Sharing for You.

If you find that you and the computer you are sharing with repeatedly have similar tastes in music, or even if you want to automatically have any other future content sent to your Mac, you can easily activate “Automatic Transfer.” Just go to “iTunes -> Preferences -> Store”. Select which content you’d like to automatically download based on devices connected to the same account.

Home Sharing in iTunes is a great way for your content to easily get transferred to your Mac, whether it’s at home or in an office. If you have used this method before, let us know in the comments how this has allowed for a more streamlined transfer of iTunes content.

How to Convert Your Google+ Stream to an RSS Feed

How to Convert Your Google+ Stream to an RSS Feed

Turn your Google+ posts into an RSS feed with Googomi.Have you ever thought about turning your public Google+ posts into an RSS feed? Having an RSS feed for your Google+ stream is not common, but it can be done with a Web service called Googomi. This is great if you’re looking to crosspost from Google+ to another social network, or even if you want to allow others to subscribe to your Google+ posts by email or in their favorite feed reader.

Here’s how to get your very own RSS feed for your Google+ stream.

Getting Your RSS Feed

1. First, go to the Googomi website and click on the green “your profile” button in the middle of the home page.

Click on the "your profile" button on the home page.

2. Select the Google email address associated with the Google+ profile that you want an RSS feed for and click on “allow.”

Select the Google email address associated with the Google+ profile that you want an RSS feed for.

3. Next, select the Google account that you want to use, and on the next page click on “allow access.”

Select the Google account that you want to use with Googomi.

4. Finally, you’ll be directed back to Googomi, where you’ll see your custom RSS feed and your ten most recent posts.

View your custom RSS feed for your Google+ posts.

Using Your RSS Feed

How you choose to use this RSS feed is up to you, but I’d suggest using it in an IFTTT recipe. The possibilities of what IFTTT can do with RSS feeds are practically endless. One thing to do with it is send your Google+ posts to another site or app. You can send your Google+ posts to:

Final Thoughts

As you can see, Googomi is the perfect tool for exporting your public Google+ posts to RSS. It’s easy to use and only takes a few minutes. You can then use that RSS feed for a number of things, like crossposting to various social networks. This is a great way to bring more traffic to your Google+ profile, and also great for sharing those gems that you only post to Google+.

What do you plan to do with your Google+ stream RSS feed?

//PART 2